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Stage 2

Entering stage 2 begins the transition of the company into an entity with real employees, product development and/or, as soon as possible thereafter, some revenue generation.  A different management style and focus must be implemented, but usually founders can easily make this first shirt.  It is not likely that you really have your secret sauce down yet, as you are still experimenting with what the market and customers want, how much they will pay for it and how to get to the customer for an efficient sales and marketing plan and process.

Time can become the enemy at this stage as a real burn rate is established, which might grow.  Typically the senior executives are wearing many hats at this stage. There is much leverage in a quality, experienced management team to shorten this part of the corporate life cycle and to limit the burn of capital by figuring out everything you can ASAP. The key to success is being adaptable to the market and quickly identifying what customers will pay for that you can deliver as quickly as possible. There is trial and error happening daily and yet keeping up the front to employees that you know what you are doing can be a challenge.  The heat seeking missile is a good analogy for the iterative process that will hone in on the market niche that will support the business quickly.

Early Revenue Bundle

This module has all of our products created specifically for Stage 1 companies. This module will show you:

Only $147

  • The disciplines of business design, business planning and business model optimization
  • How to develop, improve and test the vision for your company
  • How to position your company’s products and services in any market for maximum benefit
  • New market research concepts that will help your company design ONLY those products and services that deliver the benefits that customers will pay for
  • Proven secrets for employee development using skill set matrixes and different management methods
  • The most powerful bootstrapping strategies to leverage your position, assets and get to revenue faster
 Products specifically for Stage 2 Companies (these are all contained in the Early Revenue Bundle)
  1. Entrepreneurial and Intrapraneurial Marketing
  2. A superior Product Development System For Startups
  3. Managing The Sales Process For Startups and Small Businesses
  4. How to Hire Sales Winners For Startups and Small Businesses
Only $297

Secrets of Raising Angel Financing
Learn how to raise angel financing in today's market conditions. Find out what angels are looking for as indicators of the best deals and what you need to do to prepare your company before you begin contacting Angels. This 2-hour audio and 80 slide book is not just hints and tips on finding angels, but contains a complete roadmap to be successful raising money from angels in this tougher environment for capital.

Only $77.00

Road Map to Launching a Startup Company
Learn a complete guide to navigate the many startup traps and hidden "rocks under the water" that most entrepreneurs do not even know exist until they hit them.  This 127 page book will show you how to plan more thoroughly, execute more effectively and ultimately achieve your startup goals faster.

Only $47

Secrets to Hiring the Best People at Early Stage Companies
Learn to avoid the top hiring mistakes today. This 60-page book will take you step-by-step through a proven system for increasing your hiring success rate. You will learn to improve matching candidates to the needed skills and also how to retain your hires. You will also learn how to hire and manage consultants and contractors, and how to recognize the right time to use an interim executive.

Only $34

Introduction to Raising Early-Stage Venture Capital
Don't blow your funding opportunities making the most common mistakes 95% of entrepreneurs do! This 2-hour audio and 80 slides is a proven step-by-step system to build your company to attract venture capital like a magnet in any environment. This is not easy or fast, but builds value in your company that any investor can see and will drive your valuation up.

Only $57

Road Map to a Vision for Startup Companies
This step-by-step system will show you how to develop your vision and run models in your head that will bulletproof your plans, instead of wasting months-- or even years-- and countless thousands of dollars with real-world trial and error.

Only $59.95

Competitive Strategy, Market Entry And Positioning For Startups
Learn how to position your company’s products and services in any market for maximum benefit using a proven system that will radically increase your ability to differentiate, communicate and succeed.

Only $89.95

Hiring and Developing Your Startup Team for Success
Your hiring will determine 95% of your startup's success. As venture capitalists often say the three keys to success are management, management and management. There are many simple methods and models that can greatly increase your hiring success rate and help you identify the best people for your specific need.

Only $89.95

Practical Finance, Financing and The Financial Plan
Here is the first system developed specifically for startups by a serial entrepreneur on running the finance part of your business. Here is what you need to know to manage your company’s finances. A mystery to many new entrepreneurs and even experienced CEOs, finance is often cloaked in the mysteries of accountants, tax laws, balance sheets and other systems designed by accountants, for accountants. These DO NOT help startup companies one single bit.

Only $89.95