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Articles For CEOs, Senior Executives and Entrepreneurs On Starting And Running High Growth Companies

"Secrets Of A Serial EntrepreneurTM " Series

By Bob Norton, President C-Level Enterprises
(except as noted otherwise)

Executive Management and Organizational Development:

  1. The 11 Required Elements of a Successful Vision - What is a "Vision" and How to Develop and Use It  (PDF File)

  2. Modes of Management - Shifting Management Gears As Your Company's Stage of Development Evolves (PDF File)

  3. The Risk Assessment Landscape Map - A Framework For Viewing and Managing Business Risk (PDF File)

  4. Management Methods That Work - An Effective Model For Building Your Organization Without Limits (PDF File)

  5. A Simple Framework For Employee Development (PDF File)

  6. Customer Service is Dead or Dying - Top 8 Ways to Improve Your Customer Service (PDF File)

  7. Overloaded?  Lead Your Way Out!

  8. Management By Objective - A Time Tested Management Classic Everyone Should Use

  9. Management By Objective (MBO)- The Bigger Picture Annual Planning Process

  10. Leadership Lessons For Emerging Companies
    (A 4 part series addressing each company stage of development and how your leadership focus just change)


  11. Wages of Words - The power of words is amplified as a CEO (PDF)

  12. Reducing Customer Burden for Higher Sales


Designing Your Business, Vision, Product and Market Positioning:

  1. Strategic Planning - Not Just for Fortune 2000 Companies
  2. Six Ways to Grow Your Business
  3. The Messaging And Communications Pyramid - A Simple Overview Framework (PDF File)
  4. Market Entry Strategy & Positioning and Using Competitive Landscape Maps (PDF File)
  5. Optimizing Your Sales and Marketing Process Without Spending More ( PDF File )
  6. What is a "Vision" and How to Develop and Use It - The 11 Required Elements of a Successful Vision (PDF File)
  7. "Marketing" A Waste of Money Or The Most Important Thing You Can Do? (PDF File)
  8. Getting 10X Productivity in Product Development (PDF File)
  9. When Do You Need a New Vision or a Vision Tune-up? (PDF File)
  10. Principals of Risk Management (PDF File)
  11. The Risk Assessment Landscape Map - A Framework For Viewing and Managing Business Risk (PDF File)

For Board Members, CEOs and Senior Executives Wishing To Become CEOs:

  1. 68 CEO Responsibilities - Source unknown

  2. The True Cost of a CEO - Current CEO Compensation Averages

  3. CEO's Role in Early-Stage Companies

  4. Ten Questions Every Board Member And Executive Candidate Should Ask - From Fortune Magazine

  5. Top Ten Tips On Hiring A Senior Executive  (PDF File)

  6. Getting Value From Consultants

  7. Are Directors Obsolete? - Peter Cohen

  8. Giving Boards of Directors Some Bite - Peter Cohen

Managing Startups & Early-Stage Companies:

  1. Top 10 Rules For Startup Success   (PDF)
  2. The Perfect Startup Model - A Metaphor for Success (PDF File)
  3. Startup Versus Big Company - A Comparison of Operations Modes (PDF File)
  4. Eighty Percent Solutions - Why 100% Solutions Can Mean Certain Death For Early Stage Companies (PDF File)
  5. Common Startup Mistakes - A Series on Avoidable Errors That Have Killed Companies

              A. Controlling Your Money and Resources (PDF File)

              B. Understanding Capital Expenditures and Their Real Cost (PDF File)
  6. Big Company Disease - And the Top Ten Signs A Company Has It
  7. Hiring and Job Scope in Early Stage Companies (PDF File)
  8. Twelve Secrets To Entrepreneurial Success
  9. 16 Deadly Sin Committed By Startups (reprinted from The Red Herring)


  1. Top Ten Tips For Raising Angel Financing (PDF File)

  2. Top 11 Things NOT To Tell Angel Investors (PDF)

  3. Landscape Map of Financing Environment Today - Angel vs. VC

  4. Fixing Venture Capital - From Joel on Software site

  5. See Book Recommendations on this Complex and Dynamic Topic

  6. SBA Lending Limits Increased To $2 million

  7. 10 Myths of Venture Capital - Reprint from The Red Herring

Human Capital and Hiring The Best:

  1. Top Ten Hiring Tips (For All Employees) (PDF File)

  2. Top Ten Tips On Hiring A Senior Executive (PDF File)

  3. The 16 Best Interview Questions Ever (PDF File)

  4. Thoughts Using Interim Management

  5. Getting Value From Consultants

  6. The Most Common Hiring Mistake Made Today (PDF File)

  7. Top 10 Reasons Why An Executive Hires A Coach

  8. Job Scope In Early-Stage Companies (PDF File)

  9. Advice From a Nobel Prize Winner on Human Capital Management

  10. The Disney Approach to Human Capital

Miscellaneous Other Articles:

  1. Redefining the Business-Owner/Professional Relationship: Moving From Dependency to Collaboration by Harvy Simkovits and Paul Faxon
  2. Code of Ethics of C-Level Enterprises and the Institute of Management Consultants
  3. Due Diligence Checklist
  4. See Reading and Book Recommendations
  5. Ten Keys to Copy That Sells Alexandria Brown - The eZine Queen

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